* Banks. Teller's are the front-line interface. Their ability to engage is crucial to building brand.
* Hotels. Service image has everything to do with all the interactions guests have with employees. Article that explores example of where hotel front desk clerk delivers: Adding Value to Your Products and Services: Learn to Differentiate Your Offerings
* Hospitals. In times of emotional stress, which really defines the hospital experience, patients and their families are looking to be engaged. Because of this heightened awareness, there are many opportunities for staff to build value through delivering the WOWEDFactor.
* Call Centers. Our July 2006 pilot for the WOWEDFactor seminar was at an Anheuser-Busch Call Center that sold promotional products. Their results were significant: When their employees delivered the WOWEDFactor, value was built even before customers really knew all about their product offerings. Further, after delivery of WOWEDFactor, customers were more favorably predisposed to wanting to own more products and customers were more favorably pre-disposed to employee suggestions re those products. In sum, when WOWEDFactor was delivered, sales increased. (Note: This could also be applicable to Franchises where employees are in a position to make recommendation about products/services.)
* Franchises. If service image is what builds the franchise brand, it's incumbent upon franchisers to develop training programs that ensure that front-line people deliver value. Article about experience at Hardee's that brings home the concept: Making A Difference With Effective Employees: Harriet and the $6 Burger
For a complimentary consultation concerning how our WOWEDFactor Programs (Consulting, Speaking, Coaching, Employee Recognition) could impact your bottom line, call me. (See Speaker & Recognition Program tab for more detailed information.)
Firestone
firestone@wowedamerica.com
314-863-4000
