WOWEDFactor Seminar
Monday, January 15, 2007
WOWEDSighting: Forrest - Schnucks Market, Ladue Crossing
"Forrest’s manner is not bubbly but he makes us feel welcome in the store and eager to shop at his Schnucks rather than the store which is closer to our home."
WOWEDSighting Recipient's Testimony: “Forrest is a very interesting guy. He comes off low key at first but he is quite observant in that he notices aspects of the customer (you) or your order. I can’t remember how we became friendly with Forrest but we soon found out that he was a graduate of Washington University and that we knew some folks in common. Once he knew our names he made a point of talking to me each time I was in the store. When I was in his line we would discuss movies, our general health, my car, his car, and other related topics. When we weren’t in his line he would kid us for rejecting him and we’d have an abbreviated conversation across the aisles. We came to think of him as a friend and we tried to always be in his check out line. He is knowledgeable about wine and suggested to us a red wine that is very good and quite inexpensive, a wine that we still buy whenever it’s on sale. Whenever we see him it’s like we are visiting with a friend. He tracks the progress of our family in several ways (our daughter’s progress in college, the latest saga with our cars, my health concerns regarding my lower back and hips) and keeps us abreast regarding his mother, with whom he lives. Forrest’s manner is not bubbly but he makes us feel welcome in the store and eager to shop at his Schnucks rather than the Esquire Schnucks, which is closer to our home. Forrest builds value for Schnucks by delivering the WOWEDFactor.” Forrest's Certificate of Sighting
WOWEDSighting: Connie - Walgreens, Big Bend and Clayton
"When you leave you feel better than when you entered the store. Talk about delivering the WOWEDFactor."
WOWEDSighting Recipient's Testimony: “Connie is one of the most genuinely pleasant people I have encountered in any type of situation. She is courteous beyond belief to every single customer regardless of the customer’s characteristics, how much he/she is spending, whatever. She greets every customer with a sincere smile and a proper greeting (good morning, afternoon or evening) and she gives you her complete attention with excellent eye contact so you feel like she is taking excellent care of you and only you. She engages you in light conversation (weather, how your day is going, etc.) and she sounds sincere in all her communication with you. When she takes your money she acknowledges how much you gave her and tells you how much change you’ll be receiving. A typical conversation would go something like this: ‘That’s five dollars and your purchase was $3.29 so I’m giving you $1.61 change. May I give you five dimes or would you rather have two quarters with that?’ When the transaction is over she looks you directly in the eye, smiles and says ‘I thank you for your purchase today and I hope you have a pleasant day’ and she sounds perfectly sincere. When you leave you feel better than when you entered the store. Talk about delivering the WOWEDFactor. Once I asked her if she was always courteous to everybody and she said she tried to do her best with every person.”
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