Date/Time of WOWEDSighting: April 4, 2011; 2:00 pmWOWEDSighting Recipient: Rob Kodner
Testimony: I was seeking a quote on a set of tires so that I could compare Dobb's price to some of the local discounters. I went there because of their ads on TV which detailed their warranty for repairs, rotation and replacement for the life of the tires. In the process of obtaining the quote, the Sales Manager, Jeremey Daricek, offered a discount plus a $40.00 rebate from the maker of the tire. I thanked him, said I would compare his quote to others that I would receive and then get back to him. I started to exit the store when he stopped me to see what it would take to sell me those tires today.
He asked if he could see my current tires, so I walked him out to the parking lot where he offered to reimburse me $12.00 for each of my old tires. It sounded like a pretty good deal except that I had to pick up my wife in less than an hour and did not have the time on this day. He then offered to help his mechanic do the work and assured me that he would personally have me in and out in less than an hour. I have to say that at every step of the way, he delivered a WOWEDFactor experience. As a result, I didn’t feel as if I was being “sold” – something I hate. Rather, I felt I was dealing with someone who was genuinely and sincerely interested in my deriving value from the transaction. What a unique approach to selling! Being “WOWED” by this whole situation, I agree to purchase the tires right then. He had me on the road, with new tires in 45 minutes!